Weight Watchers Deutschland

Commissioned by Fin London, this Weight Watchers Deutschland assignment brought together four coach profiles and one newcomer onboarding explainer.

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Project focus

The assignment was to produce five videos across Germany: four pieces profiling Weight Watchers Coaches, plus an explainer introducing new users to the programme.

Arty-Shock’s role

Arty-Shock worked on the video production for the assignment commissioned by Fin London. The commissioning agency is credited separately from the featured brand.

Deliverables

Five videos formed the assignment: four coach profiles and one onboarding explainer. The film featured here is the published onboarding video for new users.

The work in context

The onboarding film is an example of customer education. The coach profiles and explainer serve different parts of the same introduction: meeting the people and understanding how to get started.

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