Highlight Your Brand's Journey and craft your tale with Our Corporate Video Production Service
Are you looking to engage your target audience, explain your corporate values or services in a clear and engaging way, and inspire them to take action?
If so, you need a corporate video. Corporate videos are short films that communicate a company’s mission, culture, and services in a compelling way to its target audience. They are often used in marketing to show the benefits of a company’s services and how they operate.
But not all corporate videos are created equal. Some are dull, generic, or irrelevant. Others are stunning, unique, and persuasive. What makes the difference? Storytelling. Storytelling is the art of using words, images, sounds, and emotions to create a memorable experience for your viewers. It’s what makes your corporate video stand out from the crowd and connect with your audience on a deeper level. At Arty-Shock, we specialize in creating corporate videos that tell your brand story with video. We use storytelling techniques to craft videos that showcase your organization or company in the best light, drive interest, and inspire call to action.
Why Do You Need Corporate Videos?
A good corporate video is usually short, engaging and showcases your company in the best light. It can help you attract, educate, and convert your customers by showing them the features and benefits of your offering.
Corporate videos benefits and advantages
Here are some examples of the benefits of using corporate videos for your customers:
- Better visualization and satisfaction: Corporate video can help your customers see how your company operates, feels, and works in real life. They can also help them make better decisions, as 73% of online shoppers say they are more likely to engage with a company after watching a video that explains it.
- Higher engagement and conversion: A live action corporate video can capture your customers’ attention and interest, and motivate them to take action. According to a survey, 64% of consumers are more likely to engage with a company online after watching a video about it and 52% of consumers say that watching corporate videos makes them more confident in their decisions. Using video to increase engagement rates is a proven strategy.
- Stronger brand awareness and trust: Corporate videos can help you showcase your brand personality, values, and culture, and create a connection with your customers. They can also help you build credibility and trust by demonstrating your quality, innovation, and customer satisfaction.
- More website traffic and SEO benefits: An awesome corporate video can help you drive more traffic to your website by making it more appealing and informative. They can also help you improve your SEO ranking by increasing the time spent on your website, reducing the bounce rate, and generating more social shares and backlinks.
With these facts and statistics in mind, it is clear that corporate videos are a powerful tool for marketing and sales in most businesses. If you want to take advantage of this opportunity, you need a professional video production company that can create high-quality, fun and effective corporate videos for you.
That’s where we come in!
corporate video Examples
Take a look at a few of the videos we’ve created for our clients.
Gemeinsam Einzigartig
Video Production
Ridergy
corporate Video Production
Traffics
corporate Film Production
“We were blown away by their professionalism and skills.”
Hank D. Wüstenberg
CEO Emerald
Arty-Shock collaborated with us to create two promotional video clips emphasizing safety and quality. Yehuda from Arty-Shock delivered exceptional production quality with limited resources and time, deeply understanding our mission despite his different background.
Yehuda created a unique marketing video that captured our essence seamlessly, from storyboarding to editing. He tailored the video precisely to our needs, exceeding our expectations with warmth and engagement.
Corporate Video FREQUENTLY ASK QUESTION
dID YOU KNOW?
Corporate Video Trends 2022 In 2022, the digital marketing landscape witnessed a significant rise in video marketing. Over 90% of marketers incorporated videos into their marketing mix. Live videos emerged as a major trend, with platforms like Twitter and YouTube leading the way. These live videos offered a unique opportunity for audience interaction, including Q&A sessions, product showcases, and live comments. This trend significantly improved the consumer experience and created engaging moments among viewers, marking a shift in how businesses connect with their audience.
The Importance of Corporate Videos Corporate videos have become increasingly important in recent years. A study by HubSpot found that 54% of consumers want to see more video content from a brand or business they support. Corporate videos serve many functions, including staff training videos, safety videos, investor and shareholder relations videos, content strategy overview videos, product or service explanation videos, and executive proposal videos. These videos provide a dynamic way to communicate and engage with various stakeholders, making them an essential tool in modern business operations.
The Power and Purpose of Corporate Videos Corporate videos have the power to captivate audiences and serve various purposes, from branding to training. Video production companies employ key techniques to engage audiences and showcase the impact of their work. These videos can effectively communicate a company’s mission, values, and offerings, making them a powerful tool for building brand identity and trust. They also serve practical purposes such as training employees, explaining complex products or services, and providing updates to investors.
We are not just another video production company. We’re storytellers and marketers who understand your business goals, your industry, your audience’s needs, and your brand’s personality.
We work with you to create corporate videos that showcase your corporate features, benefits, and value proposition, differentiate you from your competitors, and persuade your prospects to become customers. Whether you need a stunning video for promoting your website, social media, e-commerce, or any other channel, we can help you create it. We have the expertise, creativity, quality, and customer satisfaction that you need. Here’s why you should choose us for your corporate video needs and how to get started:
EXPERTISE
We have been creating corporate videos for over 10 years. We have worked with clients from various industries and niches. We know how to tailor our corporate videos to your specific audience’s attention and goals.
CREATIVITY
We don’t use templates or cookie-cutter solutions. We create custom corporate videos that reflect your brand identity and vision. We use storytelling elements such as characters, conflict, resolution, and emotion to make your corporate videos more engaging and memorable.
We also use different styles and formats of corporate videos depending on your needs. Whether you want a live action video, a motion graphics video, a whiteboard or cartoon video, we can create it for you. We can also mix and match different styles to create a unique look and feel for your company video.
QUALITY
We don’t compromise on quality. We use the latest tools and technologies to produce high-quality corporate videos that look professional and polished. We also follow the best practices of video optimization to ensure that your corporate video load fast and play smoothly on any device or platform.
We also pay attention to the details that matter. We use clear and concise language, crisp and simple animations, catchy voiceovers, attractive and relevant visuals, and smooth and seamless transitions. We make sure that every element of your corporate video is aligned with your message and goal.
Customer Satisfaction
We don’t just deliver great corporate videos though. We deliver results. We measure the performance of our corporate videos, based on metrics such as views, likes, shares, comments, clicks, conversions, and more. We also collect feedback from our clients and their audiences to improve our services.
Increase Engagement with Corporate Video
We write and share all we know about video on our blog. Get started Here are on some articles relevant to the world of corporate videos and our ability as a pro video maker team, you might enjoy…
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How to Make a Great Corporate Video?
Corporate videos are one of the most powerful ways to showcase, promote and sell your services online. Whether you want to demonstrate how your company operates, highlight its features and benefits, or showcase customer testimonials, a well-made and effective corporate video can help you boost your engagement and conversions. They are an essential tool for e-commerce, especially when combined with high-quality images and clear product descriptions, enhancing the overall shopping experience. Utilizing engaging corporate videos has been shown to significantly increase trust, retention and purchase intent by showing your company in action and answering common questions. There are many corporate video examples but how do you make a great corporate video that stands out from the crowd?
How do you capture the attention of your potential customers and persuade them to engage with your business or product?
The answer to become a great corporate video maker is storytelling.
- Storytelling is the art of using narratives, characters, emotions, and conflicts to convey a message in the process of creating a corporate video.
- Storytelling can make your next post or corporate video more memorable, relatable, and compelling. It can also help you differentiate your product from competitors, create emotional connections, and motivate your customers to take action – what we refer to as a call to action.
But how do you use storytelling technology in your own corporate video? Our experience shows there are three important lessons for making a great corporate video with storytelling in 2023.
Define Your Goal and Audience
Before you start creating your corporate video, you need to define your primary goal, and audience. What is the purpose of your corporate video? What do you want your audience to learn from the corporate video, feel, or do after watching your video? Who are your target customers and what are their needs, preferences, and challenges?
Having a clear goal and audience will help you craft a relevant and effective story for your corporate video. It will also help you choose the right tone, style, and format for your corporate video. As an example, if your audience is very young, maybe choose animated corporate videos for your first video format.
Choose a Story Structure
A story structure is a framework that organizes the elements of your story into a logical and coherent sequence. And yes, also corporate videos need a story. When we make a corporate video this process would play a significant role. A story structure can help you create a clear and engaging narrative for your corporate video. It can also help you deliver your key information and value proposition in a memorable way. This can be achieved by animated corporate videos, live action corporate video or other types of corporate videos.
Types of Story Structures for Video Production
There are different types of story structures that you can use for your corporate video, such as:
The Hero’s Journey: This is perfect example of a classic story structure that follows the journey of a protagonist who faces a challenge, overcomes obstacles, and achieves a transformation. You can use this structure to show how your audience can solve their problems or achieve their goals with your new corporate strategy, service, or solution. It’s something we love using when creating an explainer video.
The Before-After-Bridge: This is a popular story structure that shows how your corporate strategy can transform your customer’s situation from a problem to a solution. You can use this structure to show the pain points that your customer faces before implementing your corporate strategy, the benefits that they enjoy after implementing your strategy, and the bridge that connects them – your corporate strategy itself. It’s something we love using when creating a corporate video.
The Features-Advantages-Benefits: This is a simple story structure that presents the features of your corporate strategy, the advantages that they offer, and the benefits that they provide to your customer. You can use this structure to demonstrate how your corporate strategy can help your customer achieve their goals or solve their problems. In this case, an awesome corporate video is great example of the tool of transit from point A to B and all types of corporate videos can be used to make that journey.
Choose a story structure that suits your goal and audience, and that helps you convey your message actual corporate strategy or value proposition effectively.
Create Your Characters
Characters are the people who drive your story forward. They are the ones who experience the problem, seek the solution, and achieve the transformation. Characters can help you create an emotional connection with your potential customers and make them care about your story.
To create compelling characters for your corporate video, you need to:
Define their goals, motivations, and challenges. What do they want to achieve? Why do they want to achieve it? What are the obstacles present that prevent them from achieving it? Even if you choose an animated corporate video as your tool, you still have to tell a story through the hero, even if the hero is the corporate video, itself.
Give them personality traits and quirks. What are their strengths and weaknesses? What are their likes and dislikes? How do they speak and behave?
Make them relatable and realistic. What are their backgrounds and contexts? How do they relate to your company’s corporate strategy? How do they represent your business and target customers?
By following these steps, you can create an engaging and effective corporate video using storytelling.
Ready to Tell Your Corporate Story with Video?
If you are looking to make a corporate video or for a reliable, professional, and creative partner to create corporate videos that showcase your corporate strategy with video, you have come to the right place. At Arty-Shock, we have everything you need to create corporate videos and unique animations that showcase your corporate strategy with video.
We are not just another video production company. We are storytellers who understand your corporate strategy features, benefits, and unique selling points. We work with you to create corporate success videos that demonstrate your corporate strategy in action, highlight its advantages and benefits, make sales, and persuade your potential customers to adopt it.
Whether you need a corporate video for your e-commerce, social media, email marketing, or any other channel, we can help you create it. We have the expertise, creativity, quality, and customer satisfaction that you need.
How We Create the Best Corporate Videos
Our process of creating corporate videos is simple and straightforward. Here’s how it works:
Consultation
We start by understanding your corporate strategy features, benefits, and unique selling points. We also discuss your target market, competitors, and desired outcome. We also consider your budget, timeline, and preferences for your video style and format.
Voiceover
We record a voiceover for your video based on the script and storyboard. We use professional voice actors who can deliver your message with the right tone, pace, and emotion. You can choose from different languages, accents, genders, and styles.
Scriptwriting
We don’t just use video templates. We write a script for your video based on the information you provide. We use storytelling techniques to craft a compelling narrative that showcases your corporate strategy in action, highlights its advantages and benefits, and persuades your potential customers to adopt it.
Productions
We produce your video based on the script, storyboard, and voiceover. We use different techniques and tools to create high-quality videos that capture your corporate strategy in the best light. We also add sound effects and music to enhance the mood and atmosphere of your video.
Storyboarding
We create a storyboard for your video based on the script. A storyboard is a visual representation of how your video will look like. It shows the scenes, shots, transitions, and animations that will be used in your video.
Editing
We edit your video based on the script, storyboard, voiceover, and production. We make sure that everything is in sync and flows smoothly. We also optimize your video for the best quality and performance.
Delivery
We deliver your video in the format and resolution of your choice. You can download it from our secure server or we can upload it to your preferred platform. You can also request any changes or revisions if needed.
Here’s why you should choose us for your corporate video needs:
Effective Communication Through Storytelling
At Arty-Shock, we believe that the best corporate videos are not just informative but also emotionally engaging. Learn about our approach to creating interactive narratives and videos that resonate with your potential customers.
Cinematic Excellence
Our corporate videos are produced in cinematic high-definition (HD) video quality, ensuring every detail is crystal clear and compelling.
Customized to Your Brand
Every corporate video is a reflection of your corporate strategy’s features, benefits, and unique selling points. We tailor each type of corporate video, to align seamlessly with your corporate strategy’s identity.
Immersive Visuals
We employ cutting-edge visual techniques to ensure your corporate videos are not just informative but visually stunning, making the corporate strategy experience unforgettable.
